I played the lead role in the definition of user requirements, software platform design, general technical architecture, client interface, and design of the app system. This platform is an advanced HTML 5 code base embedded in a native iOS and Android OS wrapper. It has a very robust messaging system, realtime updates, and deeply integrated social media interface.
The Inner Circle is a network of non-branded communication with the heavy bar goers in China. It allows many offline perks for the users and the online version plays the role of behavior insight and funnel for the rewards program.